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Figure 4-1 A Cell Junction
Use Figure 4-1 to answer the following question:
Identify the cellular junction labeled 1.
Direct Marketing
Sales and promotional techniques that deliver promotional materials individually.
Marketing Communications
involves the techniques and methods used to convey messages about products, services, or brands to customers and prospects.
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Aimed or directed at a specific group of consumers or market segment.
Public Relations
The professional practice of managing the spread of information between an organization and the public.
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