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In newspaper ads, Super! Used Autos falsely accuses Mighty Value Vehicles, a competitor, of selling stolen cars. Mighty's sales decrease. Super! has most likely committed
Negative Reinforcer
A stimulus whose removal or avoidance following a behavior increases the likelihood of that behavior being repeated in the future.
Increases
A process or action that causes something to become larger, more numerous, or more significant.
Decreases
The act or process of becoming smaller or fewer in size, amount, intensity, or degree.
Negatively Reinforced
A process in behavioral psychology where a behavior is strengthened because a negative condition is removed or avoided.
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