Match the Meanings with the Correct Terms

question 145

Multiple Choice

Match the meanings with the correct terms:
-cryptorchism

• A)sac that holds the testes
• B)hormone produced by the testes
• C)removal of the testes
• D)undescended testicle
• E)sterilization; removal of part of the vas deferens.
• F)congenital opening of the urethra on the underside of the penis
• G)pus-filled
• H)Venereal disease marked by urethral discharge
• I)Removal of the foreskin around the glans penis
• J)Pertaining to destruction of sperm cells.

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Definitions:

Positioning Product

The strategy of designing and representing a product or service to occupy a distinctive and appealing image in the minds of the target market.

Differentiators

Features or attributes of a product or service that set it apart from competitors in the eyes of the target audience.

Perceptual Map

A means of displaying in two dimensions the location of products or brands in the minds of consumers to enable a manager to see how they perceive competing products or brands, as well as the firm’s own product or brand.

Consumers

Consumers are individuals or organizations that purchase or use goods and services for personal or organizational needs.