Examlex
Under the market mechanism,a market characterized by external costs will produce too
Product Knowledge
Understanding of a product's features, benefits, and uses, crucial for effective sales and marketing.
Involvement
The personal, social, and economic significance of the purchase to the consumer.
Consumer Behavior
The study of how individuals or groups select, purchase, use, and dispose of goods, services, ideas, or experiences to satisfy their needs and desires.
Economic Significance
The importance of an economic outcome or event in terms of its implications on the economy or financial markets.
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