______ Are Beneficial Because Customers Can Use a Rating Scale

question 4

Short Answer

______ are beneficial because customers can use a rating scale to rate service providers.

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Definitions:

Respondent Behavior

A behavior that occurs as an automatic response to a certain stimulus.

Unconditioned Response

An automatic reaction to a stimulus that occurs naturally without any prior learning.

Operant Conditioning

A method of learning that employs rewards and punishments for behavior, which increases or decreases the likelihood of the behavior being repeated, as conceptualized by B.F. Skinner.

Reinforcer

A reinforcer is any stimulus that strengthens or increases the probability of a specific response or behavior by providing a desirable consequence or outcome.