When an Instrument Can Predict Performance on Some Other Variable

question 72

Multiple Choice

When an instrument can predict performance on some other variable, it is considered to have which of the following?

• A) Content validity
• B) Construct validity
• C) Predicative validity
• D) Criterion-related validity

Recognize the tangible and intangible aspects of products and their perception by consumers.

Understand the concept and examples of services.

Grasp the role and significance of ideas in marketing and product development.

Understand the significance of personal selling in the marketing mix for different product types.

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Definitions:

Correct Tense

The proper use of verb forms in a sentence to accurately indicate the time of action or event relative to the speaker’s moment of speaking.

Tense

A grammatical category used to express time in verb forms, indicating past, present, or future action.

Pronoun Case

Refers to the form of a pronoun based on its function in a sentence, such as subjective (I, we), objective (me, us), and possessive (my, our).

Correct Case

The appropriate or accurate grammatical case (nominative, accusative, etc.) used in a language.