Operational CRM Applications Include Tools for

question 73

Multiple Choice

Operational CRM applications include tools for

• A)identifying buying patterns.
• B)calculating CLTV.
• C)salesforce automation.
• D)pinpointing unprofitable customers.
• E)creating segments for targeted marketing.

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Definitions:

Fast Fashion

A business model in the apparel industry that focuses on rapidly producing high volumes of clothing to keep up with the latest fashion trends, often criticized for environmental and ethical issues.

Master License

A comprehensive license that grants the holder extensive rights to use, sell, or distribute a product or service, often in a specific geographic area.

Lease Departments

Spaces or areas within retail stores that are rented out to external vendors or concessionaires to sell their products.

Grocery Store

A retail store that primarily sells food, both fresh and packaged, as well as non-food household items.