Examlex
One of the major reasons for the passage of the Economic Espionage Act (EEA)was to address the ease of stealing trade secrets through computer espionage and using the Internet.
Penetration Pricing
A pricing strategy where a product is introduced to the market at a low price to attract customers and gain market share quickly.
Price-sensitive
Referring to consumers whose buying behavior can be significantly influenced by price changes of products or services.
Penetration Pricing
A pricing strategy where a product is introduced to the market at a low price to attract customers away from competitors, with the aim of quickly gaining market share.
Skimming Pricing
A pricing strategy where a high price is set for a new product to skim maximum revenues layer by layer from the segments willing to pay the high price.
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