Beginning in About 1990,many Credit Card Issuers Began Marketing More

question 48

Essay

Beginning in about 1990,many credit card issuers began marketing more aggressively to college students on the basis that they have considerable future earning potential even though their current income is not very high.Prior to 1990,most credit card issuers required co-signers,who would typically be the student's parent.This has led to far more students incurring excessive debt.This has required some students to work longer hours while in college and to have more debt-related problems after getting out of college.Furthermore,employers are increasingly using credit information in the hiring selection process so that some students' debt problems adversely affect their ability to find a job.Evaluate the propriety of these marketing efforts.

---

Definitions:

Self-regulation

The ability of an individual to manage their own thoughts, feelings, and behaviors to achieve long-term goals.

Reinforce Themselves

The process whereby actions or behaviors are naturally strengthened or encouraged without external intervention.

Self-regulation

The ability to monitor and control one's own behavior, emotions, or thoughts, adjusting them in accordance with demands and goals.

Discrepancy

A lack of compatibility or similarity between two or more facts, figures, or perspectives.