Personal Selling Involves More Than Presenting the Product and Closing

question 3

True/False

Personal selling involves more than presenting the product and closing the deal. Other activities include the search for new prospects and follow-up services after the sale.

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Definitions:

Norms

Shared standards or expectations that regulate behavior within a group or society.

Values

Core beliefs or principles that guide behavior and decision-making processes.

Goal-Based Cultures

Organizational cultures that prioritize and organize work around achieving specific objectives or outcomes.

Rule-Based Organizations

Organizations that operate according to set rules, procedures, and standards to ensure consistency and uniformity in decision-making and actions.