The Activity That Evaluates Public Attitudes, Changes Policies and Procedures

question 128

Multiple Choice

The activity that evaluates public attitudes, changes policies and procedures in response to the public's requests, and executes a program of action and information to earn public understanding and acceptance is called

• A) public research.
• B) public relations.
• C) public communication.
• D) public advocacy.

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Definitions:

Social Cognition

The study of how people process, store, and apply information about other people and social situations, influencing their perceptions, attitudes, and behaviors.

Priming

Activating an idea in someone’s mind so that related ideas are more accessible.

Activating Concept

The process of making certain ideas, memories, or associations more accessible or prominent in one's mind.

Mind

The set of cognitive faculties that enables consciousness, perception, thinking, judgment, and memory—a fundamental aspect of what makes us human.