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Corinne is a marketing manager who specializes in logistical problems. In her position, Corrine is likely to focus mainly on managing the flow of goods, and leave issues about how to manage the flow of information to managers in other areas of marketing.
Marketing Plans
Marketing Plans are strategic documents outlining the proposed actions, targets, and strategies for promoting and selling a product or service.
Strategic Initiatives
Actions or plans undertaken by an organization to achieve strategic goals and objectives, often involving significant resource allocation.
Innovation
The creation or introduction of something new, such as a product, service, process, or idea, that adds value or solves a problem.
Product-Development Capabilities
The ability of a company to develop new products or improve existing ones, often determining its competitive edge in the market.
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