While Jing Wants to Start a Small Business, She Has

question 18

True/False

While Jing wants to start a small business, she has not yet uncovered an opportunity that would offer her security and the likelihood of high profits. Jing will likely find that one must risk more in order to attain high profits.

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Definitions:

Hippocampus

A neural center located in the limbic system; helps process explicit (conscious) memories—of facts and events—for storage.

Frontal Lobes

The portion of the cerebral cortex lying just behind the forehead; involved in speaking and muscle movements and in making plans and judgments.

Explicit Memory

A form of enduring memory that entails the deliberate recall of particular details and occurrences.

Semantic Memory

Explicit memory of facts and general knowledge; one of our two conscious memory systems (the other is episodic memory).