When Comparing Small Businesses to Their Larger Competitors, It Is

question 16

Multiple Choice

When comparing small businesses to their larger competitors, it is clear that

• A) bigger is always better.
• B) small firms can always outperform big firms on a level playing field.
• C) small firms often can offer more personalized customer services than big firms.
• D) small firms are slower to respond to opportunities than are large firms.

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Definitions:

Actor-Network Theories

A theoretical and methodological approach in social science that emphasizes the agency of both human and non-human actors in networks of relationships.

Human Actors

Individuals who take action or play roles within various social, economic, or political contexts.

Actor-Network

A theoretical and methodological approach within the social sciences that treats objects as part of social networks, emphasizing the materiality of action.

Smart Phones

Advanced mobile phones that combine computing capability, including internet access and the ability to run software applications, with traditional cellular phone functions.