In the Six Basic Steps for Creating a Customer Journey

question 88

True/False

In the six basic steps for creating a customer journey map,you should seek to identify up to 10 specific aspects of the customer experience to explore.

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Definitions:

Freud's

Pertains to Sigmund Freud, the Austrian neurologist who founded psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.

Unconscious

A part of the mind that houses thoughts, memories, and desires not within conscious awareness but influencing behavior.

Dreams

A series of thoughts, images, and sensations occurring in a person's mind during sleep, often interpreted for psychological significance.

Nature of the Libido

Describes the concept in psychoanalytic theory referring to the energy of the sexual drive as a component of human life instinct.