Which of the Following Is Necessary for an Effective Customer

question 33

Multiple Choice

Which of the following is necessary for an effective customer value proposition (CVP) ?

• A)It must not have any direct competition.
• B)It must offer better value than the competition.
• C)It must cost less than the competition.
• D)It must offer the exact same value as the competition.

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Definitions:

Age

A measure of the length of time that an individual or entity has existed, often used as a criterion in demographic segmentation and targeting.

Gender

A category into which humans and most other living beings are divided on the basis of their reproductive roles and functions.

Demographic Segmentation

Segmentation that divides markets by characteristics such as age, gender, income, education, and family size.

Loyalty

The state or quality of being loyal; fidelity to a company, brand, or person, often resulting in repeated business or advocacy.