Which of the Following Social Media Skills Is Expected of Corporate

question 14

Multiple Choice

Which of the following social media skills is expected of corporate PR professionals?

• A)monitoring the company's intranet for customer concerns and issues
• B)collaborating with other departments through the company's Facebook page
• C)knowing how to use and monitor Twitter and Instagram for personal outreach
• D)developing online content to drive sales and build the company's reputation

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Definitions:

Trait Theory

A psychological perspective that attempts to describe personality based on the presence and intensity of various traits, or consistent patterns of thought, emotion, and behavior.

Behaviorism

A theory of learning based on the idea that all behaviors are acquired through conditioning.

Reasonably Stable Patterns

Regular or consistent behaviors, thoughts, or emotions that remain relatively unchanged over time.

Personality

The combination of emotional, attitudinal, and behavioral response patterns of an individual that is distinct from one another.