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Budgeted Sales
The sales numbers a company projects to achieve in a future period, usually part of financial planning and budgeting.
Gross Margin
The difference between the sales revenue and the cost of goods sold, which shows the profitability of a company’s core activities.
Selling
The process of promoting and transferring ownership of goods or services to customers.
Administrative Expenses
Costs related to the general administration of a business, such as salaries of executive officers, legal and office supplies.
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