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Hassan has just joined the HR department at a relatively young advertising agency. He is surprised to learn that the company does not have a written email policy and decides that one of his first priorities will be to create one. Which of the following guidelines should Hassan follow?
Brand Loyalty
A consumer's preference to buy a particular brand’s product over others, often reflected in repeated purchases.
Economic Efficiency
A condition in which resources are distributed to optimize the production of goods and services while minimizing costs.
Brand Loyalty
The tendency of consumers to continuously purchase one brand's products over competing ones.
Substitute Products
Goods and services that can be used in place of each other based on their utility and functional qualities.
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