Which of the Following Would Constitute the Creation of an Express

question 24

Multiple Choice

Which of the following would constitute the creation of an express warranty for goods?

• A) description of the goods
• B) commendation of the goods
• C) prior experience with the goods
• D) affirmation of the value of the goods

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Definitions:

Communications

The process of exchanging information or ideas through verbal, written, or non-verbal methods.

Integrated Marketing Communications

A strategic approach that combines various forms of communication and marketing strategies to present a consistent message to consumers.

Taco Bell

An American chain of fast-food restaurants specializing in Mexican-inspired foods such as tacos and burritos.