Purina Has a New Product Idea to Create Cat Food

question 10

Multiple Choice

Purina has a new product idea to create cat food that gives cats more energy and healthier joints. Management appoints a team to develop a plan for converting this idea into an actual product. What is this process called?

• A) design planning
• B) process engineering
• C) operational planning
• D) product refining

---

Definitions:

Phobias

An intense, irrational fear of specific objects, activities, or situations that leads to avoidance behavior.

Mindfulness-based Therapy

A therapeutic approach that incorporates mindfulness practices, such as meditation, to promote mental health and well-being.

Exposure Therapy

A psychological treatment that involves the exposure to the feared object or context without any danger, in order to overcome anxiety.

Psychoanalytic Therapy

A therapeutic approach that emphasizes the role of unconscious processes in affecting conscious thoughts and behaviors, based on Freudian theory.