In Business Class You Learn That a Leading Manufacturer of Kitchen

question 9

Multiple Choice

In business class you learn that a leading manufacturer of kitchen products uses more expensive raw materials than its competitors, but as a result the products last much longer. Learning about trade-offs like this can help you in doing which of the following?

• A) choosing a career
• B) making a bigger profit
• C) becoming a more influential community member
• D) being a more informed consumer and investor

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Definitions:

Global Marketplace

Refers to the international trading environment where goods and services are bought and sold across national borders.

Infrastructure

The fundamental physical and organizational structures and facilities (e.g., buildings, roads, power supplies) needed for the operation of a society or enterprise.

Marketers

Professionals involved in the activities, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Global Entry Strategies

Techniques and methods businesses use to enter foreign markets, including exporting, licensing, franchising, or through joint ventures.