Brian Needs Major Financing for the Educational Software Company He

question 24

Multiple Choice

Brian needs major financing for the educational software company he has founded. He is offering an equity stake of 5% in exchange for an investment of $500,000. At what amount is Brian valuing his business?

• A) $5,000,000
• B) $25,000,000
• C) $2,500,000
• D) $10,000,000

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Definitions:

Implicit Attitudes

Unconscious beliefs or feelings that influence an individual's responses and behaviors without their awareness.

Peripheral Route

A method of persuasion that relies on superficial cues rather than the substantive quality of an argument, as delineated in the Elaboration Likelihood Model.

Central Route

A process of persuasion that involves careful and thoughtful consideration of the arguments presented, leading to lasting attitude change.

Long-Lasting Attitudes

Persistent and stable evaluative beliefs held by an individual towards objects, people, or concepts over a prolonged period.