Home Depot Sells Goods at Its Stores and on Its

question 35

Multiple Choice

Home Depot sells goods at its stores and on its website, where customers can choose to have the goods delivered to the store for pickup or directly to their homes. Which of the following best describes this business model?

• A) click-and-mortar retailing
• B) B2B procurement
• C) multichannel marketing
• D) brick-and-mortar retailing

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Definitions:

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