Rebecca Is Conducting Research to Determine How to Get Her

question 48

Multiple Choice

Rebecca is conducting research to determine how to get her company's listing higher up on search engine results when customers do a search for permanent makeup. What is this online marketing tactic called?

• A) social-media marketing
• B) lead generation
• C) search engine optimization
• D) content marketing

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Definitions:

Marxism

A socio-political and economic theory that seeks to understand and address the struggles between classes, developed by Karl Marx.

Bayard Rustin

An American leader in social movements for civil rights, socialism, nonviolence, and gay rights, pivotal in organizing the 1963 March on Washington.

Militant Action

The use of confrontational or aggressive tactics in support of a political or social cause.

Bandung

A city in Indonesia known for hosting the first large-scale Asian-African Conference in 1955, which aimed to promote economic and cultural cooperation and to oppose colonialism.