Which of the Following Channels Is Known as the "Consumer

question 13

Multiple Choice

Which of the following channels is known as the "consumer direct" channel?

• A) producer to consumer
• B) producer to intermediary to business user
• C) producer to retailer to consumer
• D) producer to wholesaler to retailer to consumer

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Definitions:

Exclusive Right

A legal provision granting someone the sole authority to sell, produce, or use a particular product or service.

Product Name

The title given to a merchandise or service to distinguish it from other offerings.

Trademark

A distinguishable symbol, pattern, or phrase that differentiates the goods or services of a specific origin from those of other sources.

Oligopolists

Firms or individuals that dominate a particular market, leading to a market structure known as oligopoly, where a few entities control the majority of market share.