A Company That Is Starting Out Depends on Wholesalers to Call

question 29

Multiple Choice

A company that is starting out depends on wholesalers to call on retail stores to promote their product. Which benefit of intermediaries is illustrated in this example?

• A) efficiency and assortment of goods
• B) instant sales infrastructure
• C) assumption of credit risks
• D) valuable marketing information

---

Definitions:

Quantity Produced

The total number of units of a product made by a business within a specific period.

Inputs

All the resources that go into a business.

Raw Materials

Basic substances in their natural, modified, or semi-processed state, used as inputs to a production process for manufacturing, finishing, or fabrication.

Producing Product

The process of creating, manufacturing, or assembling goods and services for sale to consumers.