During the 1950s, the Marketing Concept Began to Develop as Business

question 66

Multiple Choice

During the 1950s, the marketing concept began to develop as business managers recognized that they were not primarily producers or sellers, but rather were in the business of doing which of the following?

• A) satisfying customers' needs
• B) increasing output and efficiency
• C) producing goods they expected customers to want
• D) promoting products through effective advertising

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