An Ad for Bagels Inc

question 70

Multiple Choice

An ad for Bagels Inc.attracts buyers who would otherwise have made purchases from Croissant Company.To bring a successful claim against Bagels Inc.under the federal Lanham Act for false advertising,Croissant must establish that

• A) the ad was false or deceptive.
• B) the buyers were deceived by the ad.
• C) the ad directly caused Croissant to lose sales.
• D) all of the choices.

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Definitions:

Learning

The process of acquiring new understanding, knowledge, behaviors, skills, values, or preferences through study, experience, or teaching.

Reality Shock

The experience of discovering that one's expectations of a profession or activity differ significantly from the actual experience.

Information Overload

A condition in which the volume of information one has to deal with exceeds one's capacity to process it effectively.

Organizational Socialization

refers to the process through which new employees learn the norms, values, behaviors, and social knowledge necessary to integrate into an organization and become productive members.