Lower Fees and Better Interest Rates Motivate Customers to Open

question 52

True/False

Lower fees and better interest rates motivate customers to open accounts with online banks. However, the lack of personal service and concern for information security encourages some customers to return to a traditional bank.

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Definitions:

Proximity Effect

The phenomenon where individuals become more attracted or feel closer to those who are physically nearer to them.

Relationships

Connections or associations between two or more people, which can vary in intensity and importance.

Anterior Cingulate Cortex

A part of the brain involved in emotional regulation, decision-making, and processing social information.

Cingulate Gyrus

A part of the brain situated in the medial aspect of the cerebral cortex, involved in processing emotions and behavior regulation.