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As consumers evaluate a product, price plays a small role.
Transcription Factors
Proteins that regulate the transcription of genes by binding to specific DNA sequences, influencing the rate at which genetic information is copied to mRNA.
Enhancer
A segment of DNA that can increase the rate of transcription of genes, often located far from the gene it regulates.
Leucine Zipper Proteins
A type of protein that plays a role in regulating gene expression by forming a zipper-like structure that facilitates DNA binding.
Lnc RNAs
Long non-coding RNAs, a type of RNA longer than 200 nucleotides, that play a role in regulating gene expression but do not code for proteins.
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