Examlex
Underlying the decision to engage in cooperative interfirm relationships is
Cross-Selling
The practice of selling additional products or services to an existing customer to increase the value of that customer to the business.
Attracting New Customers
The process and strategies involved in drawing new clients or buyers to use a product or service.
Sales Message
A communication that is designed to persuade a potential customer to purchase a product or service.
Smartest Business Decision
A highly intelligent or wise choice made in the context of business operations, usually leading to significant positive outcomes.
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