Examlex
The VRIO framework does not include capabilities and resources that are:
Microblogging Activity
The practice of posting short, concise messages or updates on a microblogging platform, such as Twitter, to engage with a wider audience.
Gross Revenue
The total amount of money earned by a company before any deductions are made.
Twitter Presence
The activity, visibility, and engagement level of an individual, brand, or organization on the Twitter platform.
Message Control
The strategic effort by an individual or organization to influence the information that is disseminated about them or their activities.
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