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Outside directors of a board are not always independent.
Folkways
Norms for routine or casual interaction that guide everyday behaviors in a society.
Mores
Social norms that are widely observed and have great moral significance within a particular society.
Taboos
Social or cultural prohibitions against certain practices, discussions, or expressions deemed unacceptable by a community.
Consumerism
The preoccupation with and inclination towards the buying of goods and services.
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