The Flow of Visual Information Seems Smooth and Continuous Because

question 80

Multiple Choice

The flow of visual information seems smooth and continuous because of __________ memory, which can hold visual stimuli for up to a second.

• A)flashbulb
• B)echoic
• C)semantic
• D)iconic

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Definitions:

Cognitive Dissonance

The mental discomfort experienced when holding two or more conflicting cognitions (ideas, beliefs, values, emotional reactions).

Peripheral Route Persuasion

A mode of persuasion wherein individuals are influenced by superficial cues rather than message content.

Central Route Persuasion

A method of persuasion that involves deeply processing the content of a message, focusing on the arguments and evidence.

Peripheral Route Persuasion

A method of persuasion that relies on superficial cues or aspects unrelated to the argument or content, such as the speaker's attractiveness or charisma.