If You Are Modeling Shopping Decisions at the Grocery Store

question 41

Multiple Choice

If you are modeling shopping decisions at the grocery store, and construct a control variable that is coded as 0 for not a store loyalty program member, 1 for an individual store loyalty program member, and 2 for a family store loyalty program member, it would be appropriate to model this as limited dependent variable because:

• A) the outcome variable is ordinal.
• B) the outcome variable is cardinal.
• C) the range of possible values has consequential constraints.
• D) None of the answers is correct.

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