The Process by Which a Relatively Small Number of People

question 13

Multiple Choice

The process by which a relatively small number of people control what eventually reaches the audience is referred to as

• A) gatekeeping.
• B) the narcotizing dysfunction.
• C) the dominant ideology.
• D) the surveillance function.

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Definitions:

Hawthorne Effect

The alteration of behavior by individuals due to their awareness of being observed, as initially observed in studies at the Hawthorne Works factory.

Observational Methods

Research techniques where the researcher watches subjects in their natural environment without interference or manipulation.

Multi-Level Analysis

A statistical method that analyzes data that is nested within multiple levels of a hierarchy, such as individuals within teams.

Sociometry

A quantitative method for measuring social relationships and structures by analyzing the choice and rejection among members within a group or community.