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Bob is on his first date with Mary,whom he really likes.He tries to act in a manner that will cause her to like him,too,and to want to go out with him again.This is an example of
Expected Utility
A concept in economics that represents the sum of utilities associated with all possible outcomes, weighted by the probability of each outcome.
Utility
A measure of the satisfaction or happiness that consumers get from consuming goods or services.
Probability
A measure of the likelihood that an event will occur, quantified as a number between 0 and 1.
Expected Income
The income an individual or firm anticipates receiving over a certain period, often based on current or historical earnings.
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