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According to Lee Roy Beach's image theory,a decision maker uses a _____ to determine how well a particular alternative fits his or her self-image in terms of values,goals,and plans.
Legally Binding
an agreement or contract that is enforceable by law, obligating parties to fulfill their contractual duties.
Unconscionable
Actions or terms that are excessively unfair or oppressive and not guided by conscience.
Competing In Business
The act of engaging in efforts to win over customers, achieve superior market position, or attain higher sales in a particular marketplace against other businesses.
Illegal Contract
An agreement that is against the law or public policy and therefore unenforceable in a court of law.
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