While Both Conventional and Sustainable Organizational Behaviour Practices Employ Standard

question 10

Multiple Choice

While both conventional and sustainable organizational behaviour practices employ standard scientific method norms,their focus is different.What is this primary difference in focus?

• A)While conventional research welcomes research that might require qualitative,unconventional methods,sustainable research focuses on data that requires objective observation.
• B)While conventional research broadly defines data as empirical,sustainable research welcomes a quantifiable and prolonged approach to research methods.
• C)While conventional research focuses on data that can be objectively and quantifiably observed,sustainable research welcomes research that might require qualitative,creative methods.
• D)While conventional research focuses on qualitative and creative methods,sustainable research welcomes differing perspectives on how to manage complex problems.

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Definitions:

Hierarchy of Effects

A sequence of stages through which consumers typically move from awareness to knowledge, liking, preference, conviction, and finally to purchase.

First Stage

The initial phase of a process or series of events, often characterized by early development or the introduction of something new.

Interest

The cost of borrowing money or the payment received for lending money, typically expressed as a percentage of the principal amount.

Awareness

The level of consumer recognition and knowledge of a product, brand, or issue.