Who Strongly Believed That Values Might Guide the Choice of Research

question 31

Multiple Choice

Who strongly believed that values might guide the choice of research topics but it was imperative to be value-free when conducting and analyzing research and when teaching?

• A)Herbert Gans
• B)Émile Durkheim
• C)Auguste Comte
• D)Max Weber

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Definitions:

Warby Parker

An American online retailer of prescription glasses and sunglasses, known for its home try-on program.

Premarket Testing

The process of evaluating the market potential of a new product or service before its full-scale launch, often involving selected consumers or client feedback.

Concept Testing

The process in which a concept statement that describes a product or a service is presented to potential buyers or users to obtain their reactions.

Late Majority

A category of consumers in the diffusion of innovation model who adopt a new product or technology after the average member of a society.