Triangulation

question 16

Multiple Choice

Triangulation

• A)involves using multiple methods and sources when conducting research to ensure greater perspective
• B)requires the use of both qualitative and quantitative methods
• C)involves both inductive and deductive approaches to research to ensure greater research validity
• D)requires that teams of researchers conduct ethnographic fieldwork in a common research project
• E)involves the use of statistics to ensure that research conforms to scientific standards and acceptable margins of error

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Definitions:

Increased Advertising

A strategy involving the amplification of efforts in promoting products or services to boost brand visibility and sales.

Sales

The total income a company generates from selling its goods or services.

Margin of Safety Percentage

The ratio that indicates how much sales can decline before a business reaches its break-even point.

Total Sales

The aggregate revenue generated from all goods and services sold by a company within a specific period.