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The "Father" of Participant-Observations Is Franz Boas

question 79

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The "father" of participant-observations is Franz Boas.


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Transaction Selling

A sales approach focused on completing a single sale or transaction rather than building a long-term relationship with the customer.

Realtor

A real estate professional who is a member of the National Association of Realtors and adheres to its strict code of ethics.

Service Quality

The measurement of how well a service meets or exceeds the expectations of customers, often considered essential for customer satisfaction and loyalty.

Customer Expectations

The set of assumptions or beliefs about what services or products a company will provide and how they will be delivered, which influence customer satisfaction.

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