Examlex
Bacterial capsules may be used to make vaccines because the capsules are ____________________.
Location Economies
The economic benefits that firms gain by performing a particular activity in the optimal location for that activity.
Meganational Strategy
A strategy employed by companies that operate globally, aiming to balance the scale benefits of global operations with the need to adapt to local markets.
Value Chain
All the value-creating activities undertaken by the company.
Multidomestic Strategy
a marketing strategy that involves tailoring products or services to fit the needs and preferences of different national markets.
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