Examlex
In duration analysis, the times at which cash flows are received are weighted by the relative importance in present value terms of the cash flows arriving at each point in time.
Demographic Segmentation
Dividing a market into segments based on demographic factors like age, gender, income, education, or ethnicity, to target specific groups more effectively.
Retail Customers
are individuals who purchase goods or services for personal use from retail stores or outlets.
Occasion Segmentation
The process of dividing the market into groups according to when consumers buy or use a product based on specific occasions or circumstances.
Geographic Segmentation
The process of dividing a market into different geographical units such as countries, states, or cities, based on the assumption that people's needs and preferences vary by location.
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