Match Each Item with a Statement Below

question 39

Multiple Choice

Match each item with a statement below.
-Uses two keys: one to encrypt data and one to decrypt data

• A)asymmetric algorithm
• B)DEA
• C)symmetric algorithm
• D)certificate
• E)hashing algorithm
• F)birthday attacks
• G)stream cipher
• H)PKI
• I)key
• J)salt

---

Definitions:

Market Segment

A collection of people or entities with one or more common attributes, leading them to have similar demands for products and/or services.

Point-of-Purchase Promotions

Marketing efforts designed to incentivize consumers to make a purchase decision on the spot, such as product displays or coupons at the checkout.

Consumer Awareness

The extent to which potential customers are familiar or informed about a product, brand, or issue affecting their purchasing decisions.

Communications Mix

The various tools and methods that a company uses to communicate with its target market, including advertising, personal selling, sales promotion, public relations, and direct marketing.