Measuring Quality in Brief Customer Interactions Is Particularly Difficult,as Each

question 17

Multiple Choice

Measuring quality in brief customer interactions is particularly difficult,as each customer's interaction with a company employee has the potential to be personal and unique.Some service firms have attempted to measure the effectiveness of these transient customer interactions using which of the following scales?

• A)Excellent,Good,Indifferent,Poor
• B)Exceptional,Positive,Neutral,Exasperating
• C)Did not meet expectations,Met expectations,Exceeded expectations
• D)A point scale awarding one to five-stars based on the interaction
• E)Good,Better,Best

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Definitions:

Vertical Straight Line

In the context of graphing, a line that runs straight up and down, parallel to the y-axis, representing an infinite or undefined slope.

Quantity Supplied

The level of a good or service that sellers are eager and able to provide for purchase at a set price over a given period.

Perfectly Price Inelastic

A market situation where the quantity demanded of a good does not change in response to changes in its price.

Total Income

The sum of all earnings obtained from work, investments, and other sources before any taxes or deductions.