Examlex
All of the following are supply management goals EXCEPT:
Supply Chain Manager
A professional responsible for overseeing and managing a company's overall supply chain and logistics strategy to maximize efficiency and productivity.
Customer Relationship Management (CRM)
A technology-driven approach to managing a company's interactions with current and potential customers.
Marketing Activities
Encompasses various actions and strategies companies employ to promote and sell their products or services, including advertising, sales promotions, and public relations.
B2B
Business-to-Business, a model involving the exchange of products, services, or information between businesses, rather than between businesses and consumers.
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