Once an Organization Has Developed Its Distribution Objectives, It Should

question 147

Multiple Choice

Once an organization has developed its distribution objectives, it should next ________.

• A) identify the channel leader
• B) determine a distribution budget
• C) select the optimum number of channel levels
• D) define the target market and articulate the market segmentation strategy
• E) evaluate the internal and external environments

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Definitions:

Primary Drives

Basic, instinctual drives that motivate behaviors necessary for survival, such as hunger, thirst, and avoidance of pain.

Physiologically-Based

Pertaining to the explanation or functioning of a phenomenon based on the biological processes and physical activities of living organisms.

Unlearned

Unlearned refers to behaviors or responses that are not acquired through learning or experience but are instead innate or natural.

Homeostasis

The regulatory process by which biological systems maintain stability and equilibrium while adjusting to conditions that are optimal for survival.