A Company Makes Several Different Kinds of Shampoo, but It

question 117

Multiple Choice

A company makes several different kinds of shampoo, but it did not have a dandruff shampoo designed for women until it added Pro-Women antidandruff shampoo. This is an example of a(n) ________.

• A) downward product line stretch
• B) upward product line stretch
• C) cannibalization strategy
• D) filling-out product strategy
• E) product line contraction

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Definitions:

Connective Tissue

A category of body tissue that plays a role in supporting, connecting, or distinguishing different organs and tissue varieties.

Sarcoma

Malignant neoplasm derived from connective tissue.

Carcinoma

Malignant neoplasm derived from epithelial tissue.

Multipolar Neuron

A multipolar neuron is a type of neuron that has one axon and multiple dendrites, allowing it to receive and integrate a large number of inputs from other neurons.